Saturday, 6 February 2021

Lifecycle Marketing Specialist at Breadfast

3 job openings for the position of
“Lifecycle Marketing Specialist” at Breadfast.
Instant hands-on experience at one of the fast growing startups in Egypt.

Job duties:
- Develop customer lifecycle stages and create different journeys for each stage, including onboarding, engagement and retention.

Support and coordinate end-to-end process of lifecycle marketing strategies development and execution from idea to content creation, production, and analytics including working with business stakeholders, gathering references, creating lists, creating/updating email content, and delivering systematic reporting.

Create and refine effective initiatives that leverage customer behavior data, including a mix of triggered, targeted and RFM-based campaigns.

Requirements:
2+ years of previous experience in a performance marketing role.
Analytical skills, ability to collect and aggregate data from multiple sources, formulate research questions and hypotheses, and make data-informed decisions.
Ability to communicate and drive processes with a wide range of stakeholders.

Please send your CVs only if interested and meeting above criteria to n.elsabaa@breadfast.com